Archive for December, 2012


Lawrence Auctioneering, LLC: 2012 last minute auction acquisition

December 12, 2012

Now is the time of year when there is lots of discussion on gift cards. A perfect time to ask your supporters for gift cards for your next silent/live auction event.

Many restaurants and retailers are offering a bonus when you buy their gift cards. Consider asking your supporters to give your organization their bonus card, or buy an additional card for your organization when they are purchasing cards.

Or, ask your supporters to donate a card they receive over the holidays to your organization. Many cards go unused for many reasons…donate it in 2012 and get a tax deduction.

This ask can be in the form of an e-mail blast, or as part of a online or mailed newsletter sent to your supporters.



Lawrence Auctioneering LLC | A twist on Heads and Tails

December 5, 2012

Many events that I work do a heads and tails game as part of a live auction. It’s a great way to get folks energized after sitting for dinner, leading into the live auction.

Recently, one organization had a very successful heads and tails game. There were 300 in attendance. The group limited participation to 100, with a cost of $25 per person. The prize was an iPad valued at approximately $500.

100 participants at $25 per person grossed $2,500. After paying the cost of the prize, the organization netted around $2,000.

Just another revenue area that can make a great event even more profitable. If you have questions about holding a game such as heads and tails at your next fundraiser – give me a call.


Lawrence Auctioneering LLC | What time should your auctioneer arrive?

December 3, 2012

I like to get to the venue before guests arrive. That gives me time to check the sound system, get last minute instructions from the event manager, and address any last minute changes. I always state in new business proposals that I will be there half hour before guests arrive, and earlier if requested.

Another advantage of being on-site is that it gives you a chance to monitor the silent auction. If the bidding for the silent auction goes well, it’s usually a good indication that the live and special appeal will be successful.  If it isn’t going well, I might suggest announcements highlighting certain items, or possibly leave the silent auction open for a longer period.

There’s no reason the MC should sell the first item because the benefit auctioneer arrives late. The development staff has enough to worry about the night of the event.  Worrying about one of the key vendors for the event shouldn’t be one of them. Make sure to clearly indicate in your contract when the auctioneer should be onsite – and, as winter arrives, make sure you’ve built in enough time for inclement weather.